Beat Blue Monday with a Life-Changing Challenge from Walk the Walk

Beat Blue Monday with a Life-Changing Challenge from Walk the Walk

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Blue Monday (Mon 20th Jan), known as the most depressing day of the year, is upon us - but it doesn’t have to be all doom and gloom! Turn the misery into excitement by signing up for one of Walk the Walk’s extraordinary challenges. From the breathtaking landscapes of Iceland to the iconic trails of the Camino, these unforgettable challenges are the perfect antidote to the January blues.

Walk the Walk, a leading cancer charity, invites you to embrace adventure, take on a challenge, and start counting down the days to something truly inspiring - all while raising vital funds for those living with breast and other cancers.

The Perfect Antidote to Blue Monday
Studies show that having something to look forward to can significantly boost mental health and happiness. By registering to one of Walk the Walk’s challenges, you’ll not only embark on an adventure of a lifetime but also join a community united by strength, resilience, and a shared mission to support those living with cancer.

The MoonWalk Iceland 2025
This unique night-time walking challenge takes participants through Iceland’s spectacular Lake Mývatn region, combining adventure with endurance. Over six exhilarating days (29th May – 3rd June 2025), participants will complete an overnight marathon while enjoying the magic of Iceland, from whale-watching and volcanic hikes to relaxing in the Blue Lagoon. It’s a once-in-a-lifetime challenge in the Land of Fire and Ice. In true MoonWalk tradition, participants proudly wear decorated bras or brightly coloured bra t-shirts symbolizing courage, unity, and the fight against cancer.

The Camino Challenges 2025
For those ready to push their limits, Walk the Walk’s Camino Challenges in Portugal and Spain offer three extraordinary ways to test your endurance, explore incredible landscapes, and make every step count:

• Camino Portugués: A one-of-a-kind multi-discipline challenge combining 108 miles of cycling and 63 miles of walking through Portugal and Spain.
• Camino 100: Perfect for first timers yet demanding enough for seasoned walkers, this challenge takes place in Spain and covers 100 miles in five days - double the typical Camino distance.
• Journey to the Edge of the World: An ultra-challenge for the bold, this 75 mile walk through Spain over just three days ends at Finisterre, the legendary “End of the Earth,” combining rugged terrain with breathtaking coastal views.

Sign Up Today
Don’t let Blue Monday get you down - make it the day you took the first step toward an extraordinary challenge. Places are limited, so visit www.walkthewalk.org now to secure your spot.

-Ends-

For more information, images and case studies, contact:

• Lisa Tyrrell at Walk the Walk: 07554 337566 [email protected]
• Jennifer Broh at Walk the Walk: 07974 107999 [email protected]
• To find out more information about Walk the Walk, go to www.walkthewalk.org

NOTES TO EDITORS

Walk the Walk

• Walk the Walk is a cancer charity, which is passionate about encouraging women and men to become fitter and healthier and to take control of their own well-being
• The charity is best known as the organiser of its flagship overnight MoonWalk fundraising events in London, Scotland and Iceland
• Walkers taking part in these events wear the charity’s statement decorated bras or brightly coloured bra t-shirts, to raise awareness, as well as funds for cancer prevention and research, and for the emotional and physical care of those living with cancer
• Walk the Walk specialises in creating walking challenges and treks ranging from 5km to 100 miles and more
• Walk the Walk started the campaigns that Men Can Get Breast Cancer Too, and Anyone Can Get Breast Cancer, raising awareness for men and breast cancer
• Walk the Walk has raised in excess of £143 million to date
• Over half a million people have signed up to Walk the Walk challenge

The Three Caminos

• The Camino Portugués: Saturday, 27th September – Sunday, 5th October 2025, starting in Porto, Portugal, and finishing in Santiago de Compostela.
• The Camino 100: Sunday, 28th September – Sunday, 5th October 2025, starting in O’Cebreiro and finishing in Santiago de Compostela.
• The Camino Journey to the Edge of the World: Wednesday, 24th September – Monday, 29th September 2025, starting in Santiago de Compostela and finishing in Finisterre.
• Sign up now at www.walkthewalk.org

The MoonWalk Iceland 2025

• The MoonWalk Iceland, Saturday 31st May 2025
• Trip dates: Thursday 29th May to Tuesday 3rd June 2025
• Full tour costs start from £2970, including flights, accommodation, most meals, sightseeing trips, race entry to The MoonWalk Iceland, as well as your MoonWalk pack (Bra to decorate, three MoonWalk Iceland t-shirts, Beanie, cap, midge hat, bra to decorate, weather protectors, space blanket); all race facilities, including medal, water and entertainment
• Minimum fundraising target: £750
• Sign up now for the The MoonWalk Iceland 2025 at www.walkthewalk.org