Grant-making breast cancer charity Walk the Walk is celebrating 20 years of the iconic MoonWalk London, as new research carried out by YouGov shows that 25% of people think they are not fit enough to take part in a walking challenge
Grant-making breast cancer charity Walk the Walk is celebrating 20 years of the iconic MoonWalk London, as new research carried out by YouGov shows that 25% of people think they are not fit enough to take part in a walking challenge.
Half a million* women, men and young adults have now taken part in The MoonWalk London and other walking events organised by Walk the Walk – training and walking to improve their fitness. Walkers of all ages wearing the charity’s unique brightly decorated bras are still raising awareness for breast cancer as well as an incredible £113 million* to date, helping fund research into breast cancer and to improve the lives of those with cancer now.
Walk the Walk Founder and Chief Executive Nina Barough CBE believes the role the charity plays in prevention is crystal clear. Statistics show that exercise and healthy eating are fundamental in helping to prevent many diseases, including breast cancer*.
As The MoonWalk London turns 20, Nina knows that Walk the Walk still has a responsibility for encouraging new walkers to take control of their own well-being – especially the 1 in 5 (20%) who say they never walk for exercise and with only 45% owning a pair of trainers/exercise shoes.
Nina wants to inspire the nearly two fifths (38%) who say they would never take part in a walking challenge to get walking, particularly those who lack the confidence, motivation or energy to get fitter.
Nina is the UK’s leading Power Walking Expert and the author of Walking for Fitness, published by Dorling Kindersley and updated in January 2017, with new training plans and additional sections on technical devices, which can help those walking for exercise.
Entries for The MoonWalk London 2017 on Saturday 13th May are open at www.walkthewalk.org
* Source: Walk the Walk ** The World Cancer Research Fund says 38% of breast cancers could be prevented through a combination of improved diet, physical activity and keeping a controlled body weight. 12% of breast cancers could be prevented by just being physically active.
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Walk the Walk
Walk The Walk organises the following events:-